FeaturedWe created Hiremi’s brand and digital experience across web and mobile, giving tenants, landlords, agencies, and service providers one connected rental platform.
Hiremi needed to serve several different users within the same rental ecosystem. Tenants, landlords, agencies, and service providers each had different needs, while the overall experience still needed to feel like one clear and recognizable product.
The challenge was to create a digital system that could support those different roles across web and mobile without making the experience feel fragmented.
The goal was to make Hiremi feel consistent from the first interaction with the brand through the website, web platform, and mobile experience.
Instead of treating branding, marketing, and product as separate pieces, the experience was designed around one visual and product direction so users would recognize the same Hiremi wherever they interacted with it.
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A visual identity and brand system designed to remain consistent across product, web, and marketing touchpoints.
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A clear public-facing website that introduces Hiremi, explains the platform, and gives users an entry point into the rental experience.
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A multi-role platform supporting tenants, landlords, agencies, and service providers through role-specific experiences.
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A mobile experience that brings property discovery and key rental interactions into a focused mobile interface.
Each part of Hiremi was designed as part of the same system, giving the brand a consistent presence across its public website, platform, and mobile experience.
The visual identity established a consistent foundation for Hiremi across its website, product interfaces, and mobile experience. The brand needed to feel credible enough for landlords and agencies while remaining approachable for tenants and service providers.
The marketing website gives visitors a straightforward way to understand Hiremi, discover the platform’s different user roles, and move toward the rental experience that is relevant to them. The website acts as the public-facing entry point while carrying the same visual language used throughout the product.
The web platform was structured around the different people involved in the rental process. Tenants, landlords, agencies, and service providers can access experiences designed around their own tasks while remaining inside the same Hiremi product system. This allows the platform to support different workflows without making Hiremi feel like several disconnected products.
The mobile experience carries the same product and brand system into a smaller interface, keeping property discovery and key rental interactions consistent with the wider Hiremi ecosystem. The mobile design prioritizes the actions users are most likely to need while away from the desktop experience.
The final system brought Hiremi’s brand, marketing website, web platform, and mobile experience under one consistent direction.
Each user group can interact with an experience designed around its needs while still recognizing the same Hiremi brand across the company’s main digital touchpoints.
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One visual direction across brand, website, and product.
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Dedicated experiences for tenants, landlords, agencies, and service providers.
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A consistent product experience across Hiremi’s major digital platforms.
Tell us where you need help, from product and web to branding and ongoing content. We’ll review your project and get back to you with the next step.
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